High Tide Hub は High Tide Gaming になりました

High Tide started as High Tide Papers, then transitioned to High Tide Hub in late 2025. This was to better brand ourselves as more than a rolling papers company. High Tide became a gaming org, rolling papers company, and apparel brand in one. However, now it's time for us to ditch the 420 friendly branding and go all in under a new name: High Tide Gaming.

Over time, our passion shifted. Gaming became the heartbeat of our community, our content, and our identity. We realized the future we wanted to build was in esports, content creation, and gaming culture, and we owed it to our community to go all in.

High Tide Gaming is a full-fledged gaming organization. We compete, we create, and we represent. From jerseys to creators to community events, everything we do now is dedicated to leveling up the gaming experience for everyone who rides with us.